Media regulation aiming at increasing the diversity of information which is available to citizens but which is also accessed by them faces a great challenge in the form of the growing role of the New Information Intermediaries (search engines, social media platforms and app stores). Together with Natali Helberger (University of Amsterdam) and Rob van der Noll (SEO Economic Research) I am discussing in a special issue of info why earlier approaches to information gatekeeper regulation are no longer useful. Based on a review of current empirical research on political information use via New Information Intermediaries we develop a new user-centric approach to media regulation that pays closer attention to the dynamic relationship between gatekeepers and gated (i.e. the users).
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